Emotionally Connect with Your Audience Through Story-telling
If you and your competitor were to sell the exact same product, what could give your product an edge over the other is ‘story’. Through story-telling, you’re not merely selling a product – you are selling your story, an idea and or even a feeling. The great thing is that everyone has a story to tell. But which story do you tell and how do you tell it best?
Imran Tahir of Paperbackpackers is here to instruct you on finding your story. Imran is particularly interested in your ‘why’; why do you do what you do? and what brought you to where you are today? In this class, you will be outlining your life’s journey (warts and all) and crafting out of it a story that people can understand, enjoy and be a part of. Imran will also guide you on what stories people gravitate towards, stories that are relevant to your business and also stories that you don’t need to tell.
Here are the areas Imran will be covering with you:
1. Crafting your origin story
-Tell your why not your what and how
-Price vs Value Logic
-Hero’s journey method
-Building your story bank
2. How to establish instant credibility
-Prolific index stories
-The 5 types of emotions used for storytelling
-Building your tribe with stories
3. How to close with stories
-Platform closing techniques
-Hook > Story > Offer
-How to create captivating hooks
-Building your offer
-Which stories to tell
4. Tell your story confidently on all platforms
-Telling the right story for the right audience
-IG stories secret
5. How to get good, FAST!
-Deliberate practice techniques
Who is this class for?
The course is suitable for anyone from all levels of knowledge and expertise.
How long is this class?
3 hrs (3.5 max).
How many classes are there?
How many students are required to activate this class?
What do I need to bring?
Notebook and pen.
How will this class take place?
Online via Zoom.
- Lectures 6
- Quizzes 0
- Duration 3 hours
- Skill level All levels
- Language English
- Students 0
- Certificate No
- Assessments Yes